Blog category - Sales

Cross-selling, the art of recommending related or complimentary products or services to existing customers, is a powerful tool for B2C enterprises. When done right, the process of cross-selling can enhance customer loyalty, increase average order values, and drive substantial revenue growth.   In this blog post, we’re diving into the benefits of cross-selling and taking a

In today’s ever-evolving business landscape, the success of your contact center or customer service team hinges on one critical factor: agent productivity. Your agents are the frontlines of your organization’s customer interactions and play a pivotal role in shaping customer satisfaction, loyalty, and overall brand perception. To stay ahead in this competitive arena, it’s essential

Do you know the secret mantra of any B2C enterprise or contact center team? Ask anyone who cares about revenue generation, revenue collections, or contact center ROI and this is what you’ll hear, “Right customer in the right place at the right time.”  This is the baseline requirement of customer engagement for Sales, Collections, or

Editor’s Note: Updated with new data references as of May 2023 Do you know the secret mantra of any B2C enterprise or contact center team? Ask anyone who care about revenue generation, revenue collections or contact center ROI and this is what you’ll hear: “right customer in the right place at the right time”.  This

Just after Five9’s new Reseller agreement with Acqueon was finalized, I had the privilege of being the face of Acqueon at the Five9 2023 SKO. While I’ve been to Vegas more times than I can count, this visit was undoubtedly the most memorable one yet. It was fantastic to be surrounded by all of the

Virtual sales became all the rage COVID-19 forced most businesses to go remote. Before COVID, virtual selling had been limited to technology companies doing inside sales and finance, with advisors supporting high-net-worth customers. As the pandemic kicked into high gear, virtual selling came into its own, and businesses are now rapidly turning to the advisor

Introduction In the B2C world of instantaneous and often impulsive buying, the faster you respond—the more sales you generate. Think about your last online purchase of a commodity product or service. You quickly go online; do your research; find several options yet have more questions. You reach out. One company responds right away. Another responds

With the digital transformation in full swing, many B2C organizations are leveraging the 2022 planning season to review how to support sellers who are increasingly interacting remotely with prospects and customers.  Digital comes with a slew of changes for B2C sales. The number of sales interactions has jumped—41% during the pandemic, according to McKinsey. Furthermore, sales are no longer a onetime event. The rise of subscription and repeat business models is forcing companies

Outbound sales refer to prospecting and sales activities initiated by salespersons, engaging prospective buyers using cold calling, email outreach, or any other combination of outbound communications leveraging voice and digital channels. Historically focused on telesales, telemarketing, and email campaigns, outbound sales have expanded dramatically in recent years with more ways to interact virtually available to

The accelerated transition to digital is impacting sales in big ways. Traditional lead generation and prospecting activities need to be recrafted. Single-channel approaches, whether using voice or email must be replaced by multi-touch, multi-channel sequences. Sales sequences emerged in the B2B space. The 2008 downturn triggered the evolution of the traditional field sales model. It